File(s) not publicly available
Managing innovation: integrating technological, market and organizational change, 5th edition
bookposted on 2023-06-08, 14:38 authored by Joseph Tidd, John R Bessant
Managing Innovation is an established best-selling text for MBA, MSc and advanced undergraduate courses on management of technology, innovation management and entrepreneurship. The book continues to offer a complete framework for thinking about innovation across technological, market and organizational perspectives, while integrating the latest developments in the field. The new edition features content updates together with a greater focus on the needs of academic faculty, helping to minimize the time and effort involved in the preparation, delivery and assessment of a course on innovation.
Department affiliated with
- SPRU - Science Policy Research Unit Publications
Full text available