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Temporal, affective, and embodied characteristics of taste experiences: a framework for design

conference contribution
posted on 2023-06-08, 16:31 authored by Marianna Obrist, Rob Comber, Sriram Subramanian, Betina Piqueras-Fiszman, Carlos Velasco, Charles Spence
We present rich descriptions of taste experience through an analysis of the diachronic and synchronic experiences of each of the five basic taste qualities: sweet, sour, salt, bitter, and umami. Our findings, based on a combination of user experience evaluation techniques highlight three main themes: temporality, affective reactions, and embodiment. We present the taste characteristics as a framework for design and discuss each taste in order to elucidate the design qualities of individual taste experiences. These findings add a semantic understanding of taste experiences, their temporality enhanced through descriptions of the affective reactions and embodiment that the five basic tastes elicit. These findings are discussed on the basis of established psychological and behavioral phenomena, highlighting the potential for taste-enhanced design.


Publication status

  • Published

File Version

  • Published version


CHI '14 Proceedings of the SIGCHI Conference on Human Factors in Computing Systems


Association for Computing Machinery

Page range


Event name

CHI 2014 Conference on Human Factors in Computing Systems

Event location

Toronto, Canada

Event type


Event date

April 26 - May 01, 2014



Department affiliated with

  • Informatics Publications

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Peer reviewed?

  • Yes

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